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Sequoia Behavioral Health
Project type
Creative Direction, UI/UX, Web, Branding
Role
Creative Director, Designer
Collaboration
Eightfold
Sequoia Behavioral Health is a behavioral health facility in Arizona specializing in addiction and mental health treatment. With a compassionate and comprehensive approach, Sequoia Behavioral Health offers essential resources and support for individuals and their loved ones facing mental health challenges and addiction.
The project involved creating the branding from the ground up and designing a highly successful website that played a crucial role in the company's rapid growth and success. The website was designed to provide detailed information about the facility, facilitate an intuitive and empathetic outreach for help, and offer extensive resources for those struggling with addiction and mental health issues.
The role responsibilities included the creative direction of the Sequoia Behavioral Health brand from the ground up, developing a strong and compassionate visual identity. Directing the branding process to ensure it resonated with the target audience. Designing the comprehensive website, focusing on an intuitive and empathetic user experience that allows individuals and their loved ones to easily reach out for help. The website includes detailed information about the facility, resource pages, and support options, contributing significantly to the brand's rapid growth and success.