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Echelon
Project type
UI/UX, Web
Role
Creative Director, Designer
Collaboration
Eightfold
Echelon offers a collection of smart fitness equipment that connects users to a comprehensive digital membership experience. Designed for everyone from newbies to athletes, Echelon's Premier Membership provides exclusive access to daily live classes and on-demand workouts for various fitness activities, including cycling, rowing, and running, along with real-time progress tracking.
The project involved designing a landing page specifically for Echelon's Premier Membership. The aim was to create an engaging and informative page that highlights the benefits of the membership, encouraging users to join and transform their fitness journey.
The role included designing an engaging and informative landing page for Echelon's Premier Membership, focusing on showcasing the benefits of daily live classes, on-demand workouts, and real-time progress tracking. The design aimed to attract and convert users by effectively communicating the value of Echelon's digital membership experience.